CRM for Real Estate Agents
Capture every lead, follow up on WhatsApp without lifting a finger, and never lose track of a buyer again. Free to start - built for how Indian agents actually sell.
Ankit Verma
3 BHK, Whitefield - budget fit
Priya Nair
Site visit scheduled - 4 PM today
Suresh Kumar
Replied on WhatsApp - AI auto-response sent
Every Agent Loses Deals the Same Way
You get a lead from 99acres at 9 AM, another from a WhatsApp referral at noon, and a walk-in enquiry at a site visit in the evening. By the time you sit down to plan tomorrow's calls, half of them are buried in three different apps - and one has already gone cold.
The follow-up gap: Real estate deals close on persistence, not luck. A buyer who doesn't hear back within a day often books with whoever responds first. Without reminders, agents forget who to call back and when.
The scattered-leads problem: Leads land on WhatsApp, phone calls, portal dashboards, and Excel sheets shared by your team lead. Nothing is in one place, so nothing gets prioritised properly.
The "which lead is hot" question: Without a way to score leads by budget, intent, and response behaviour, agents waste hours chasing browsers instead of buyers.
Realatic solves this with one pipeline, one WhatsApp inbox, and AI that tells you exactly which lead to call next.
Everything an Agent Needs, Nothing They Don't
One Lead Pipeline
Every lead from 99acres, MagicBricks, Facebook, Google Ads, WhatsApp, and walk-ins lands in a single, always-updated pipeline - no more checking five apps every morning.
WhatsApp Inbox Built In
A full 2-way WhatsApp chat inside the CRM - send brochures, pricing, and updates without switching apps. No BSP per-message charges.
AI Lead Scoring
Every lead is auto-scored 0-100 on budget fit and engagement, so you always know which call to make first.
Automated Follow-ups
Set a reminder once - Realatic nudges you and the lead via WhatsApp so no enquiry goes cold from forgetfulness.
Site Visit Scheduling
Book site visits with one click, get automated WhatsApp reminders sent 24hr and 2hr before, and log outcomes on your phone right after.
Your Own Performance Dashboard
See your conversion rate, source-wise lead quality, and pending follow-ups at a glance - the same reporting agency owners use, for your own pipeline.
How Agents Use Realatic
Sign up free, no card needed
Create your account and start on the Free plan - 3 users, 100 leads/month. Ready in under 5 minutes.
Import or capture leads
Bring in your existing Excel leads with one upload, or connect 99acres, MagicBricks, Facebook, and WhatsApp so new leads flow in automatically.
Let AI qualify the noise
New leads are auto-scored and can get an instant AI WhatsApp reply, so you know within minutes which enquiries are worth your time.
Follow up and schedule visits
Work your pipeline from your phone - message buyers on WhatsApp, book site visits, and get reminded before you'd otherwise forget.
Close and track what's working
Log bookings against the right project and see which lead sources are actually converting, so your next month's effort goes where it pays off.
Frequently Asked Questions - Real Estate Agents
Yes. Realatic's Free plan is built for individual agents and small teams - 3 users, 100 leads/month, lead pipeline, follow-up reminders, and mobile access, forever, with no credit card required. You get the same lead-capture and follow-up engine that larger agencies pay for, sized for a solo agent's workload.
The best CRM for Indian real estate agents is one built around Indian lead sources and workflows, not a generic global CRM. Realatic auto-captures leads from 99acres, MagicBricks, Housing.com, Facebook, and Google Ads, includes a full WhatsApp inbox at no extra cost, and uses AI to auto-qualify and follow up with leads - all sized and priced (from ₹0) for individual agents and small teams.
Yes. The Free plan is free forever, not a time-limited trial. It includes 3 users, 100 leads/month, 1 project, lead pipeline, follow-up reminders, and mobile access. Most solo agents and 2-3 person teams run their entire lead process on the Free plan before upgrading.
Realatic has a full 2-way WhatsApp inbox built directly into the CRM - like WhatsApp Web inside your pipeline. You can reply to leads, send property brochures and pricing via templates, and turn on AI auto-reply so leads get an instant response even outside working hours, without you paying per-message BSP charges.
Yes. Realatic is fully mobile-responsive. You can capture a new lead, log a site visit with GPS check-in, update pipeline status, and message a buyer on WhatsApp - all from your phone between site visits. No laptop or desktop required to run your day.
Generic CRMs like Zoho require you to build real estate pipeline stages, lead sources, and WhatsApp integration yourself - often at extra cost. Realatic comes pre-configured for real estate: property-specific pipeline stages, automatic lead capture from Indian portals, a built-in WhatsApp inbox, and AI lead scoring - ready to use from day one.
Yes. Realatic's AI scores every lead 0-100 based on budget fit, response behaviour, and engagement, and can auto-qualify or auto-respond to new leads within 60 seconds. You spend your calling time on hot leads instead of manually sorting through every enquiry.
₹0 to start on the Free plan (3 users, 100 leads/month). If you outgrow that, Pro is ₹499/user/month with the WhatsApp inbox and AI lead scoring included. There are no setup fees and no long-term contracts - you can upgrade or downgrade any time.
Stop Losing Leads. Start Closing Deals.
Join 500+ brokers already using Realatic
Free forever for 3 users • No credit card • 5-minute setup