Privacy Policy

Last updated: March 2026

Realatic ("we," "our," or "us") is operated by Technix Infotech LLP, a company registered in India. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website at www.realatic.com and the Realatic CRM platform (collectively, the "Service").

By using our Service, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this policy, please do not access the Service.

1. Information We Collect

1.1 Personal Information

When you register for an account, subscribe to a plan, or contact us, we may collect:

  • Full name and email address
  • Phone number
  • Business name, role, and company size
  • Billing address and payment information (processed securely via Razorpay)
  • Any other information you voluntarily provide

1.2 Usage Data

We automatically collect certain information when you access or use the Service, including:

  • IP address and browser type
  • Device information and operating system
  • Pages visited, features used, and time spent on the Service
  • Referring URLs and search terms
  • Click patterns and interaction data

1.3 CRM Data

When you use the Realatic CRM platform, you may upload or input data about your business operations, including leads, contacts, projects, communications, and documents ("CRM Data"). You retain full ownership of your CRM Data at all times.

2. How We Use Your Information

We use the collected information for the following purposes:

  • To provide, maintain, and improve the Service
  • To process transactions and send related billing information
  • To send administrative communications (account confirmations, security alerts, support messages)
  • To send marketing communications (only with your consent; you can opt out at any time)
  • To analyse usage patterns and improve user experience
  • To detect, prevent, and address technical issues and security threats
  • To comply with legal obligations

3. Data Storage and Security

Your data is stored on secure servers hosted on Amazon Web Services (AWS) in the Mumbai (ap-south-1) region, ensuring your data remains within India. We implement industry-standard security measures, including:

  • AES-256 encryption for data at rest
  • TLS 1.2+ encryption for data in transit
  • Regular security audits and vulnerability assessments
  • Role-based access controls and multi-factor authentication for internal systems
  • Regular automated backups with point-in-time recovery

4. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following circumstances:

  • Service Providers: We engage trusted third-party service providers to assist in operating the Service (hosting, payment processing, analytics, email delivery). These providers have access only to the information necessary to perform their functions and are contractually obligated to protect your data.
  • Legal Requirements: We may disclose your information if required by law, regulation, legal process, or governmental request.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction. We will notify you before your information becomes subject to a different privacy policy.
  • With Your Consent: We may share your information with third parties when you have given us explicit consent to do so.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Service. These include:

  • Essential Cookies: Required for the Service to function (authentication, session management).
  • Analytics Cookies: Help us understand how visitors interact with the Service (Google Analytics, PostHog).
  • Preference Cookies: Remember your settings and preferences.

You can control cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of the Service.

6. Third-Party Services

Our Service may integrate with or contain links to third-party services, including:

  • Razorpay for payment processing
  • Meta (WhatsApp Cloud API) for WhatsApp messaging
  • AWS for cloud infrastructure
  • Google Analytics / PostHog for usage analytics

Each third-party service has its own privacy policy governing the use of your information. We encourage you to review their policies.

7. Your Rights

Under applicable Indian data protection laws, including the Digital Personal Data Protection Act, 2023 (DPDP Act), you have the following rights:

  • Right to Access: Request a copy of the personal data we hold about you.
  • Right to Correction: Request correction of inaccurate or incomplete personal data.
  • Right to Erasure: Request deletion of your personal data, subject to legal and contractual obligations.
  • Right to Data Portability: Export your CRM Data at any time in standard formats (CSV, Excel).
  • Right to Withdraw Consent: Withdraw your consent for marketing communications at any time.
  • Right to Grievance Redressal: File a complaint with our grievance officer or the Data Protection Board of India.

To exercise any of these rights, contact us at privacy@realatic.com.

8. Data Retention

We retain your personal information for as long as your account is active or as needed to provide the Service. If you delete your account, we will delete or anonymize your personal data within 90 days, except where we are required to retain it for legal, tax, or audit purposes.

CRM Data uploaded by you is retained for the duration of your active subscription. Upon account deletion, CRM Data is permanently deleted within 90 days. You can export all your data before deletion.

9. Children's Privacy

Our Service is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal data from a child without parental consent, we will take steps to delete that information promptly.

10. International Data Transfers

Your data is primarily stored and processed within India (AWS Mumbai region). In limited circumstances, data may be processed outside India by our service providers (for example, for email delivery or analytics). In such cases, we ensure appropriate safeguards are in place, including contractual protections consistent with Indian data protection laws.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page and updating the "Last updated" date. For significant changes, we will also send a notification via email or in-app message. Your continued use of the Service after changes constitutes acceptance of the updated policy.

12. Grievance Officer

In accordance with the Information Technology Act, 2000, and the DPDP Act, 2023, the name and contact details of the Grievance Officer are:

  • Name: Grievance Officer, Technix Infotech LLP
  • Email: privacy@realatic.com
  • Response Time: Within 30 days of receiving the complaint

13. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us: