140+ Features Across 12 Modules for Indian Real Estate

From lead capture and WhatsApp CRM to AI automation, inventory management, RERA compliance, and post-booking lifecycle. Every feature works out of the box.

Realatic CRM
Leads
WhatsApp
AI
Follow-up
Visits
Inventory
Post-Sale
Reports
12 Modules • 140+ Features

12

RE Modules

140+

Features

₹0

To Start

5 min

Setup Time

Lead Management

Capture from 8+ sources - Facebook, 99acres, MagicBricks, Google Ads, WhatsApp inbound, walk-ins. Auto-assign with round-robin, project-based, or location rules. Score every lead 0-100.

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WhatsApp CRM

Full 2-way WhatsApp inbox inside your CRM - like WhatsApp Web. No BSP charges, no per-message fees. Templates, broadcast to 200+ leads, AI auto-reply.

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AI Automation

Multi-provider AI (Claude + GPT + Gemini). Auto-qualify leads in 60 seconds, auto-respond via WhatsApp even at 2 AM, auto-score 0-100. BYOK supported.

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Follow-Up Engine

Automated follow-up sequences across WhatsApp, SMS, and email. Escalation engine for missed follow-ups. Manager notifications. Compliance reports.

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Site Visit Management

One-click scheduling, GPS check-in, automated WhatsApp reminders 24hr + 2hr before, feedback capture, no-show tracking, conversion analytics.

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Inventory Management

Visual floor-wise grid for projects. Unit management (BHK, carpet area, parking). Hold management with auto-release. Cost sheet generator. RERA tracking.

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Post-Purchase

Complete post-booking lifecycle: payment plans, Razorpay collection, TDS auto-calculation, document generation, KYC, buyer portal, construction updates, possession, referrals.

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Reports & Analytics

10+ report types: lead conversion funnel, source ROI, agent performance leaderboard, collection reports, follow-up compliance, booking trends.

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Complete Feature List

Lead Management

  • • 8+ lead capture sources
  • • Phone-based deduplication
  • • Kanban pipeline view
  • • Smart auto-assignment rules
  • • Lead scoring 0-100
  • • Custom fields & filters
  • • Bulk operations
  • • Excel import/export

WhatsApp CRM

  • • Full 2-way inbox
  • • Meta Cloud API (no BSP)
  • • Template management
  • • Broadcast 200+ leads
  • • AI auto-reply
  • • Delivery/read tracking
  • • Media support

AI & Automation

  • • Multi-provider AI
  • • Auto-qualify in 60 sec
  • • Auto-respond via WhatsApp
  • • Auto-score 0-100
  • • BYOK API keys
  • • Chat summarization
  • • Document drafting

Follow-Up & Tasks

  • • Auto-scheduled follow-ups
  • • Drip sequences
  • • Task management
  • • Overdue tracking
  • • Manager escalation
  • • Multi-channel campaigns

Projects & Inventory

  • • Visual floor grid
  • • Unit management (BHK)
  • • Hold & auto-release
  • • Cost sheet generator
  • • Construction tracking
  • • RERA compliance
  • • CP project management

Post-Purchase

  • • Payment plans + Razorpay
  • • TDS auto-calculation
  • • Document generation
  • • KYC & loan tracking
  • • Buyer portal
  • • Possession checklist
  • • Referral program
  • • Society formation

Features FAQ

Realatic has 140+ features across 12 modules - covering the complete real estate lifecycle from lead capture to possession handover. Every feature is designed specifically for how Indian real estate agencies work.

Yes. Realatic is modular - you can start with lead management and follow-ups on the Free plan, then unlock WhatsApp CRM, AI, and post-purchase modules as you upgrade. You're never paying for features you don't use.

The Free plan includes core lead management, follow-ups, tasks, and basic reports - enough to replace Excel and WhatsApp for a small team. WhatsApp CRM, AI scoring, and post-purchase features are available on Pro and Business plans.

Generic CRMs have zero real estate features - no inventory management, no RERA compliance, no site visit tracking, no cost sheets. You'd need to build everything from scratch or buy 4-5 separate tools. Realatic has it all built-in.

Absolutely. We actively build features based on customer requests. Many of our 140+ features were built because an agency owner told us they needed it. Contact us with your requirements and we'll evaluate adding it to our roadmap.

Yes. Realatic is fully responsive and works on any device - desktop, tablet, or mobile. Your agents can manage leads, update follow-ups, and chat on WhatsApp right from their phones. No separate app needed.

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