WhatsApp CRM for Real Estate - Full Inbox Built Into Your CRM
Full 2-way WhatsApp inbox inside your CRM. No BSP middleman. Templates, broadcast to 200+ leads, AI auto-reply, and delivery tracking - all at zero additional cost via Meta Cloud API.
Realatic CRM
Verified Business
Hi, I saw your ad for 2BHK in Sunrise Heights. What's the price?
10:30 AM
Hi Rajesh! 2BHK starts at ₹45L. Shall I schedule a site visit?
10:30 AM ✓✓
Why do agencies struggle with WhatsApp?
Messages stuck on personal phones
Agents chat with leads on their personal WhatsApp. When they leave, all conversation history walks out the door. Managers have zero visibility into what's being said.
BSP charges ₹0.50-1.50 per message
Most CRMs route WhatsApp through a BSP (Business Service Provider), adding per-message fees. For an agency sending 5,000 messages/month, that's ₹2,500-7,500 in hidden costs.
No template management
Creating and getting Meta approval for message templates requires logging into Facebook Business Manager separately. No way to manage templates from inside your CRM.
No delivery or read tracking
You send a message but have no idea if it was delivered, read, or ignored. No way to know which leads are engaged and which need a different approach.
How does Realatic's WhatsApp CRM work?
A complete WhatsApp inbox inside your CRM - no BSP, no per-message fees, full visibility for managers.
Full 2-Way Inbox
A complete chat interface inside Realatic. Agents read, reply, send media, and manage conversations - just like WhatsApp Web, but linked to your lead records.
Meta Cloud API (No BSP)
Realatic connects directly to Meta's Cloud API. No BSP middleman, no per-message markup. You pay only Meta's standard rates - first 1,000 conversations/month are free.
Template Management
Create, edit, and submit WhatsApp message templates for Meta approval - all from inside Realatic. Track approval status in real-time. Supports variables, media, and buttons.
Broadcast to 200+ Leads
Send approved template messages to hundreds of leads at once. Segment by project, pipeline stage, source, or any custom field. Track delivery per recipient.
AI Auto-Reply
New lead messages at 11 PM? Realatic's AI reads the context, checks the lead record, and responds within 30-60 seconds. Handles property queries, brochure sharing, and site visit scheduling.
Delivery & Read Tracking
See sent, delivered, and read status for every message. Know exactly which leads are engaging and which are ignoring you. Filter leads by WhatsApp engagement level.
Unlike most CRMs (timeline only, BSP charges), Realatic gives a full WhatsApp inbox at zero additional cost.
Your agents chat inside the CRM. Managers see every conversation. No hidden per-message fees.
Why agencies choose Realatic for WhatsApp CRM
Purpose-built for Indian real estate. No customization needed. Start free today.
Stop paying per message. Get a full WhatsApp inbox in your CRM.
Connect your WhatsApp Business API in under 5 minutes. No BSP, no hidden fees.
WhatsApp CRM FAQ
Yes. Realatic connects directly to Meta Cloud API - there is no BSP middleman. You only pay Meta's standard conversation charges (first 1,000 conversations/month are free). There are zero per-message fees from Realatic's side, unlike most CRMs which charge ₹0.50-1.50 per message through a BSP.
Every WhatsApp conversation appears in a full chat interface inside Realatic - just like WhatsApp Web. Agents can read, reply, send media, use templates, and see delivery/read receipts. Conversations are automatically linked to the lead record, so you never lose context.
Yes. Realatic supports WhatsApp broadcast to 200+ leads at once using approved message templates. You can segment leads by project, stage, source, or any custom field before broadcasting. All delivery and read receipts are tracked per recipient.
When a new lead messages on WhatsApp, Realatic's AI reads the message, checks the lead context, and sends a relevant reply within 30-60 seconds. It can answer property queries, share brochures, and even schedule site visits - all without agent intervention. You can enable or disable AI auto-reply per project.
Yes, you need a WhatsApp Business API number verified through Meta Business Manager. Realatic guides you through the setup process, which takes about 15-20 minutes. If you already have a verified number, you can connect it to Realatic in under 5 minutes.
Most real estate CRMs show WhatsApp messages only in a timeline view - agents cannot have a proper conversation inside the CRM. They also route messages through a BSP, adding ₹0.50-1.50 per message. Realatic gives a full inbox experience with zero additional per-message cost.
Yes. You can create, edit, and submit message templates for Meta approval directly from Realatic. Templates support variables (lead name, project name, etc.), media headers, quick-reply buttons, and call-to-action buttons. Approval status is tracked in real-time.
WhatsApp integration is available on the Pro plan and above. The Free plan includes basic lead management but does not include WhatsApp inbox. Pro plan starts at ₹499/user/month and includes full WhatsApp inbox, templates, broadcast, and AI auto-reply.
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