Realatic vs Gallabox for Real Estate — Honest 2026 Comparison
Realatic vs Gallabox for real estate CRM in India is a comparison with a clear answer. Gallabox is a WhatsApp Business API platform. It is not a real estate CRM. Realatic is a purpose-built Indian real estate CRM. It includes a WhatsApp team inbox for free. If your agency manages leads from 99acres, tracks site visits, and handles RERA compliance, Gallabox cannot do any of that. Realatic does all of it. For any agent comparing these two tools, Realatic wins for real estate sales operations. Gallabox suits teams that need WhatsApp automation only. Since Realatic includes WhatsApp at no extra charge, most real estate agencies have no reason to pay for Gallabox separately.
What Is Gallabox and What Does It Do?
Gallabox launched in 2021 from Bangalore. It is a WhatsApp Business API platform. Its primary purpose is helping businesses manage large volumes of WhatsApp communication.
Gallabox gives teams a shared inbox on a single WhatsApp business number. Multiple agents can receive and reply from that number simultaneously. It also lets you send broadcast messages and build automated chatbot flows.
Gallabox’s Core Features
- Shared team inbox for WhatsApp
- WhatsApp broadcast messaging
- No-code chatbot builder
- Automated workflow triggers
- Basic contact management with labels
- Multi-agent support
Gallabox is popular across e-commerce, healthcare, education, and real estate in India. It does WhatsApp well. It is not a CRM.
Real estate agencies that use Gallabox rely on it as a communication layer only. They still need a separate system to track leads, pipeline stages, and deal progress.
What Gallabox Does Not Have
These gaps matter for any real estate team:
- No sales pipeline or deal tracking
- No integration with 99acres, MagicBricks, or Housing.com
- No site visit scheduling or tracking
- No RERA compliance tools
- No TDS tracking for property transactions
- No payment plan tracking
- No unit inventory management
- No buyer portal
- No post-sale client management
- No AI lead scoring or auto-response
These are not minor missing features. They are the core requirements for running a real estate sales operation in India.
What Is Realatic and How Is It Different From Gallabox?
Realatic is a purpose-built real estate CRM for Indian brokers, builders, and agencies. It covers the full sales cycle from the first portal enquiry to possession handover.
The difference from Gallabox is fundamental. Gallabox manages WhatsApp messages. Realatic manages real estate deals. WhatsApp is one of 12 modules inside Realatic, included free.
Realatic’s Core Capabilities
- Lead capture: Pulls leads directly from 99acres, MagicBricks, Housing.com, Facebook Leads, and Google Ads
- Sales pipeline: Tracks every deal from new lead through to booking and possession
- WhatsApp inbox: Team inbox and broadcasts included in all plans at no extra cost
- AI lead scoring: Qualifies new leads and sends auto-responses within 60 seconds
- Site visit management: Schedules, confirms, and logs site visit attendance and notes
- Inventory management: Tracks units, configurations, floor plans, pricing, and availability
- RERA compliance: Stores RERA registration numbers and monitors possession milestones
- TDS tracking: Manages TDS deduction obligations on transactions above ₹50 lakh
- Payment plan tracking: Monitors scheduled payments, due dates, and receipt records
- Buyer portal: Gives buyers a self-service view of their purchase status
- Post-sale module: Handles demand letters, construction updates, and referral management
- Agent performance reports: Tracks conversion rates and activity by individual agent
Gallabox does none of the above. Realatic does all of the above, plus WhatsApp.
How Do Realatic and Gallabox Compare Feature by Feature?
The table below covers every major dimension relevant to a real estate team.
| Feature | Realatic | Gallabox |
|---|---|---|
| Lead capture from 99acres, MagicBricks, Housing.com | Yes | No |
| Facebook and Google Ads lead integration | Yes | No |
| WhatsApp team inbox | Yes (free) | Yes (core product) |
| WhatsApp broadcast | Yes | Yes |
| Chatbot builder | Basic | Advanced |
| Sales pipeline management | Yes | No |
| Site visit tracking | Yes | No |
| AI lead scoring | Yes (60-second response) | No |
| RERA compliance tools | Yes | No |
| TDS tracking | Yes | No |
| Payment plan tracking | Yes | No |
| Inventory management | Yes | No |
| Buyer portal | Yes | No |
| Post-sale client management | Yes | No |
| Agent performance reports | Yes | No |
| WhatsApp message analytics | Yes | Yes |
| Free plan available | Yes (3 users, 100 leads) | No |
| Pricing (paid) | From ₹499/user/month | From ~₹999/month (team) |
| Setup time | 1–2 days | Hours |
| Built for real estate | Yes | No (general purpose) |
Where Does Gallabox Win Over Realatic?
Gallabox has genuine strengths in specific areas. It deserves credit for what it does well.
Advanced chatbot builder. Gallabox’s no-code chatbot builder is more sophisticated than Realatic’s basic automation. If you want branching conversation flows that qualify leads through multiple steps, Gallabox builds these better.
Fast WhatsApp-only setup. Gallabox is quicker to deploy for teams that only need a shared WhatsApp inbox. If CRM features are not required, Gallabox’s simpler scope means faster onboarding.
Multi-industry versatility. Gallabox works equally well for e-commerce, education, and healthcare teams. If your business spans multiple sectors, one Gallabox account serves all of them without real-estate-specific constraints.
Mature template management. Gallabox’s broadcast and WhatsApp template management tools are polished. For very high-volume campaigns to large contact databases, the interface handles scale well.
These are real advantages. All of them relate to WhatsApp communication. None of them relate to managing a real estate deal.
Where Does Realatic Win Over Gallabox?
Realatic wins on every dimension that a real estate agency needs.
Portal lead capture. Realatic pulls enquiries automatically from 99acres, MagicBricks, and Housing.com. The moment a buyer submits an enquiry, it appears in Realatic. Gallabox has no integration with any property portal. This gap alone rules Gallabox out for most agencies.
Sales pipeline. Realatic gives you a full deal pipeline. You can see how many leads are at the site visit stage and how many are in negotiation. You can see how many have booked a unit. Gallabox has no pipeline. It sees messages, not deals.
AI lead scoring. Realatic’s AI qualifies new leads and auto-responds within 60 seconds. Fast response rates directly increase lead conversion. Gallabox has no lead scoring or auto-qualification.
RERA and TDS compliance. Realatic has built-in RERA compliance tools and TDS tracking. These are legal requirements for Indian real estate professionals. Gallabox has neither and was never designed for them.
Post-sale operations. Realatic manages the buyer relationship after booking. It handles demand letters, construction updates, and possession scheduling. Gallabox’s involvement ends when the WhatsApp conversation ends.
Cost advantage. Realatic’s free plan covers three users and 100 leads per month. It requires no credit card. Gallabox has no free plan. Realatic’s Growth plan starts at ₹499 per user per month. Gallabox starts at approximately ₹999 per month for a small team.
WhatsApp at no extra cost. Realatic includes its WhatsApp team inbox in every plan. Teams using Realatic already have WhatsApp. They have no need to pay for Gallabox separately.
See a full breakdown of what Realatic includes across all 12 modules.
Can You Use Both Realatic and Gallabox Together?
Yes. Some agencies run both tools, but the use case is narrow.
Large agencies sometimes use Gallabox for broadcast campaigns to very large cold contact databases. These contacts have not yet enquired. They do not yet exist as active leads inside Realatic. For top-of-funnel WhatsApp marketing to cold contacts, Gallabox can sit alongside Realatic.
This setup makes sense only when the cold database is very large. Think tens of thousands of contacts who need WhatsApp nurturing before they raise an enquiry.
For most agencies, Realatic’s built-in WhatsApp broadcast handles this task. There is no need for a second subscription.
Running both tools also creates data duplication. Leads who respond to a Gallabox broadcast must be manually added to Realatic as active enquiries. That manual step introduces delay and errors.
For teams under 50 people running a standard sales pipeline, Realatic alone is the cleaner and cheaper choice.
Which Tool Should a Real Estate Agent Choose in 2026?
The decision is straightforward once you understand what each tool does.
Choose Gallabox if: Your only need is WhatsApp automation. You have no requirement for a sales pipeline, portal integrations, or compliance tools. You want a sophisticated chatbot to handle initial enquiry qualification on WhatsApp.
Choose Realatic if: You manage property leads from portals, track site visits, follow deals through a pipeline, and need RERA and TDS compliance tools. This describes most real estate agencies operating in India today.
The practical reality for most agents. They evaluate Gallabox because they want WhatsApp features. Realatic already provides those features as part of its CRM, at no extra charge. There is no need to pay for Gallabox separately.
Real estate agencies need a system that understands the full sales cycle. They need portal lead capture, pipeline management, site visit tracking, inventory visibility, and compliance support. Gallabox provides none of these. Realatic provides all of them, with WhatsApp built in.
FAQ: Realatic vs Gallabox for Real Estate
Is Gallabox a real estate CRM?
No. Gallabox is a WhatsApp Business API platform. It manages team inboxes, chatbots, and broadcast messaging over WhatsApp. It has no sales pipeline, no portal integrations, no site visit tracking, and no RERA compliance tools. Any real estate team using Gallabox must run a separate CRM alongside it to manage actual deals.
Does Realatic include WhatsApp features?
Yes. Realatic includes a shared WhatsApp team inbox, WhatsApp broadcast messaging, and automated WhatsApp responses in all plans. This comes at no extra cost, not as a paid add-on. A team on Realatic gets the same core WhatsApp communication features as Gallabox, without paying a separate subscription.
Can Gallabox capture leads from 99acres or MagicBricks?
No. Gallabox has no integration with 99acres, MagicBricks, or Housing.com. If a buyer submits an enquiry on any of these portals, Gallabox does not capture it. You must manually add the lead to your system. Realatic captures leads from all three portals automatically, the moment an enquiry is submitted.
What is the difference between Realatic and Gallabox for real estate?
Realatic is a real estate CRM. Gallabox is a WhatsApp platform. Realatic manages your full sales pipeline from lead arrival to possession handover. Gallabox manages WhatsApp conversations only. Realatic includes 12 real estate modules covering RERA compliance, TDS tracking, site visit management, inventory, payment plans, and a buyer portal. Gallabox covers none of these areas.
Does Gallabox track site visits or sales pipeline?
No. Gallabox does not track site visits, pipeline stages, deal values, unit bookings, or buyer records. It is a messaging tool. It knows which contacts sent a WhatsApp message. It does not know which property they visited, which unit they liked, or where they stand in your sales process.
Which is cheaper, Realatic or Gallabox?
Realatic is cheaper for most real estate teams. Realatic’s free plan supports three users and 100 leads per month with no credit card needed. Gallabox has no free plan. Realatic’s Growth plan starts at ₹499 per user per month. A three-person team on Realatic pays ₹1,497 per month for a full CRM plus WhatsApp. Gallabox starts at approximately ₹999 per month for a small team, covering WhatsApp only. A team on Gallabox still needs a separate CRM, adding further cost.
Can I use Gallabox alongside a real estate CRM?
Yes, but it creates duplication and complexity. Teams running both tools manage leads in two places. Contacts who respond to a Gallabox broadcast must be manually added to the CRM as active enquiries. If your CRM already includes WhatsApp, as Realatic does, adding Gallabox on top adds cost without adding new functionality. The cleaner approach is to use Realatic for both WhatsApp and CRM in one system.
The Verdict
Gallabox is a capable WhatsApp platform. It does what it is designed to do. But it is not a real estate CRM, and it was not built to be one.
Real estate agencies managing portal leads, site visits, RERA compliance, and post-sale operations need Realatic. The 12 modules inside Realatic cover every stage of the sales cycle that Gallabox leaves unmanaged.
Realatic also includes WhatsApp at no extra charge. This removes the main reason to consider Gallabox as a separate tool.
Start with Realatic’s free plan today. Three users, 100 leads per month, and a full WhatsApp inbox are included. No credit card is required. The Growth plan at ₹499 per user per month adds portal integrations, RERA compliance, AI lead scoring, and unlimited leads. Setup takes one to two days. Compare all Realatic plans and see every feature.